E-Commerce Website Development that can be a table turner for your Business

The COVID-19 crisis has hit national economies hard. Small businesses are suffering from losses, and the giants are struggling to maintain their position on the global charts. However, every coin has two sides, and hence, even the worst situations have something that flourishes amidst the severe conditions. In this pandemic scenario, it's E-commerce. Online retail platforms have seen a 6 % worldwide traffic boost amid January and March 2020. On the whole, E-commerce websites have generated 14.34 billion online visits in March 2020, a rise from 12.81 billion worldwide visits in January 2020.

Consumers are moving towards a safer shopping approach, the online one. This trend in itself gives a strong reason for businesses to enter the online markets and advertise their products to a more extensive customer base. 

With all these scenarios, E-commerce Development has even seen a significant rise in the recent months, and many companies have established online portals for easier access to their products. Everything from electronics to daily essentials is now available online; just a few clicks away. Here are a few steps for effective E-commerce website development that can provide smooth sailing for local and global trading and increase the profit margins. Please go through them and start rolling the dice in your favor!

• The primary step of choosing solutions shouldn't be taken lightly - This provides the foundation for flawless functioning of the E-commerce website. Hence, the decisions related to E-commerce solutions should be made with full-proof planning and a specific goal in mind. These solutions include a hosting plan, payment methods for consumers, and other essential features.

• E-commerce website design - If the website isn't in the self-advertising mode, it isn't the one. An ideal E-commerce website should enable marketing of the products and explain the company's functioning to establish a sense of trust among the consumers. Leading E-commerce web and mobile app development companies like Ikokas Digital Technologies work on both these aspects and deliver self-sufficient websites. 

• Experience matters - If customers aren't satisfied with their online shopping experience, they won't recommend it to their colleagues or associates. Creating a user-friendly interface that interacts actively with the shoppers will surely alleviate this worry. 

• Prepare and test more - Launch your website or mobile app only after a set number of trails for better results. The testing protocol should include analyzing the navigation system, optimizing the user journey, examining the payment gateway, enhancing security measures for databases, and adding customized features. 

• Promotions are vital for any business - Whether offline or online, every business should advertise its products in the market. Attracting clientele requires a better SEO strategy, offering discount coupons, online marketing campaigns, and E-mail promotions. This E-commerce sector is what drains a company financially, which is why many E-commerce website development companies in India include it in their high-rated package and offer various concessions. 

• Evaluation is the key - As self-introspection is for a person, so is assessment for a company. Knowing where one is going wrong and highlighting its strengths benefits the company in the long run. It also plays an essential role in boosting the profit margins periodically. One can analyze the website reach by developing online traffic tracking codes and calculating each financial quarter's sales volume. This scenario keeps the books updated and the company on the top of its game! 

Key Takeaways

It's high time for every business out there to establish their online presence and adapt their strategies with the latest market trends. The expert team of UX/UI designers, developers, digital strategist and growth hackers at Gurgaon based Ikokas have earned a reputation for creating successful  E-commerce websites and mobile apps. Ecommerce is a booming sector, and one should hit the iron hard only when it's hot. Why not reach out to the top notch team and get your website development process rolling today!  

For more information visit www.ikokas.com or call on +91 9873097024